Reconciling sustainability and profitability through a clear and engaging digital presence.
Le Château d’Alba is a historic and cultural venue offering visitors the opportunity to explore its rich architectural heritage through guided tours, cultural events, exhibitions, and special experiences. It combines medieval charm with contemporary accessibility, providing an immersive journey into history and culture. Through events and curated exhibitions, Château d’Alba aims to preserve, celebrate, and share its cultural heritage with diverse audiences, making history engaging and accessible to all.
Average ROI
Success rate of bot case completion
The Challenge
GreenOps, a consulting firm specialized in decarbonization for the cement and glass industries, approached us to completely redesign their website. The challenge was to clearly communicate their highly technical services to an international professional audience, while highlighting their expertise and commitment to a more sustainable future.
The previous website lacked clarity in its messaging and did not facilitate easy navigation between their diverse areas of expertise or effectively highlight their strategic positioning as leaders in industrial ecological transition.
What did
Socialoop do
We designed a website structured around three key service pillars: strategy, digitalization, and operational excellence. The UX/UI was crafted to streamline access to their specific solutions (FEED studies, CCUS, project management, digital strategy) through dedicated service pages.
Our approach included:
Clear information architecture optimized for intuitive navigation
A professional and minimalistic visual style highlighting eco-responsible commitment
Emphasis on concrete outcomes (emissions reduction, increased efficiency, client case studies)
Content-rich pages optimized for SEO and B2B conversion
By partnering with developers based in West Africa (Benineses and Ivorians), GreenOps Consulting benefits from a robust and strategic digital presence at competitive costs, thereby strengthening their international impact.

The Results
- Enhanced positioning as a strategic player in industrial decarbonization
- Improved clarity of complex offerings for international prospects
- Increased number of qualified contacts
- Greater visibility of projects implemented globally